Website Redevelopment

WEBSITE REDEVELOPMENT – HOW, WHY, WHEN AND WHAT WE DO

When we redevelop a website, we consider some key elements to ensure the transition would not damage your site’s existing authority or position on the web. Typically, if your site is over two years old, it will require redevelopment as internet age advances much faster than our clocks.

Why & When You Should Redevelop Your Website

This depends on a few factors – website age, performance issues, bounce rate, low ranking, defective functionality, low or no user engagement, not mobile-friendly, and brand lifelessness. Let’s elaborate on some of these a bit –

  • Website age – if your site is over 3 years old, there are chances the current trends have surpassed your layout.
  • Performance issues – which includes loading lags, graphics display, missing pages, or overall website speed.
  • Bounce rate – if this is high, it means your website is plummeting, user engagement is lost, not even getting to the second page.
  • Low ranking – the lower your ranking, the fewer chances of having visitors, could be due to obsolete keywords or content management.
  • Defective functionality – which causes a huge drop in conversions, usually happens due to failed functions, interactions, and 404 errors.
  • Not mobile-friendly – having to scroll left-right to view content on mobile is annoying and negatively affects user experience.

Maybe your website needs a complete rehaul from the ground up, or maybe it’s just functionality or a few redesigns that need tweaking. Talk to us, tell us what you provide, how you used to do it, and we’ll discuss how we can bring your website back to life.

Tandem Nz Website Re Design And Development Service
Tandem Nz Website Re Design And Development Solutions

How & What We Do To Resurrect Your Website

Prior to jumping in headstrong to web redevelopment, some things we take into account are strategy, analysis (of existing site, competition and target audience), content impact (including implementation of best SEO practices), pre-live (staging) testing, post-live testing (and double-checking), followed by constant monitoring, new analysis and continuous improvement. Let’s expand on these a bit more –

  • Analysis – before fixing or creating a new site, we perform a quick analysis on the existing web site to look for space for improvements, identify what works and retain that on the new site, and create a strategy keeping the target market in focus.
  • Design – after a thorough analysis is done, we check if a redesign is necessary. The design stages consists of home page design mock-up, followed by inner pages design mock-ups so you get the flow of it.
  • Content & SEO – just like design, content too can be outdated, new methods of automated form filings and added payment gateways are the rage now, not so much 3 years back. Also, a few of the old Google practices have been barred (like keyword stuffing).
  • Development – involves page structuring and functionality implementation using the best and latest practices, ensure it is cross-browser and device compliant, optimised all assets for faster page loads,
  • Pre-live – thorough testing to ensure there are no navigational issues, glitches, errors, or bugs. Ensure that all 301 redirects are implemented so search engines know that those pages have moved permanently.
  • Post-live checks – involves creating an XML sitemap, configuring Google & Bing Webmaster consoles, ensure 301s are working, ensure the site is searchable, ensure the website can be indexed & re-indexed by search engines.

Check out some of the websites we have redeveloped.

WHY PICK US FOR WEB REDEVELOPMENT

Tandem NZ Digital Full Focus

Focused Redevelopment Services

Your redevelopment team belongs to you only and is dedicated to working on your project from the get-go, to staging, to live feedback, to user/customer experience. Communication is key, and for this, you can communicate with the redevelopment team directly via Skype, Slack, Zoom, or any app of your choice.

Tandem NZ Digital Experience

Experienced Redevelopment Services

Our basic (newbie) redevelopment experts have a minimum of 3 years experience, while the more advanced (managers) have more than 8 years of redevelopment experience in the field. Rest assured, you can be comfortable in knowing your project is in highly-skilled hands.

Tandem NZ Developer Match

Skilled Redevelopment Services

We make sure the redevelopment team you have matches the skill sets required for your project, be it eCommerce, retail, finance, eLearning, etc. You won’t have to waste time finding an experienced and qualified analyst, SEO, developer – the entire redevelopment team, you get access to CMS experts straight away.

Tandem NZ Transperancy

Accessible Redevelopment Services

While we overlook the project’s progress, you too will get to check-in on your redevelopment progress on a daily and hourly basis. You will have access to planned sprints, customer portals, project management tools, as well as direct contact via phone, chat and email so you are always in-the-loop about what is going on.

OUR PARTNERSHIPS

 

Looking For Expertise Solution For Your

Website Redevelopment Project?

Looking For Expertise Solution For Your

Website Redevelopment Project?

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